Subaru Indonesia Meraih Berbagai Hasil Positif di IIMS 2023

Kunta Bayu Waskita

Editor: Kunta Bayu Waskita

The all-new Subaru WRX diluncurkan di IIMS 2023 dan meraih penghargaan “IIMS 2023 Best Sedan” (Dok. Subaru Indonesia)
The all-new Subaru WRX diluncurkan di IIMS 2023 dan meraih penghargaan “IIMS 2023 Best Sedan” (Dok. Subaru Indonesia)
  • The all-new Subaru WRX sabet penghargaan “IIMS 2023 Best Sedan”.
  • Hasil penjualan sangat tinggi untuk the all-new Subaru WRX dan WRX Wagon sepanjang IIMS 2023.
  • Ada insight positif dari aktivasi digital #WorldRallyXperimental yang telah berjalan sejak awal Februari 2023.

SKOR.id – Subaru Indonesia mengikuti pameran otomotif Indonesia International Motor Show (IIMS) 2023 di JIExpo Kemayoran, Jakarta, 16-26 Februari 2023 lalu.

Dalam IIMS 2023, Subaru Indonesia meluncurkan Ikon Rally Subaru WRX yakni Subaru Forester Forest-Explorer Package, ragam penawaran istimewa, dan kolaborasi bersama Common Grounds. 

Selama 11 hari pameran IIMS 2023, berbagai pencapaian berhasil digapai Subaru.

Dari penetapan the all-new Subaru WRX sebagai “IIMS 2023 Best Sedan” dan “IIMS 2023 Favorite Indonesian Premiere Launch” oleh Dyandra Promosindo selaku penyelenggara IIMS.

Kemudian, didapatkan pula hasil penjualan yang cukup positif untuk seluruh varian the all-new Subaru WRX dan the all-new Subaru WRX Wagon.

Juga, insight positif dari aktivasi digital #WorldRallyXperimental yang telah berjalan sejak awal Februari 2023.

Booth Subaru di IIMS 2023 (Dok. Subaru Indonesia)
Booth Subaru di IIMS 2023 (Dok. Subaru Indonesia)

Arie Christopher, Chief Operating Officer, Subaru Indonesia mengungkapkan kebangaannya atas prestasi Subaru Indonesia di IIMS 2023.

“Subaru menghentak IIMS 2023 dengan meluncurkan ikon rally legendaris Subaru WRX di hari pembukaan,” kata Arie dalam keterangan resminya, Selasa (28/2/2023). 

“Dengan mesin, desain, dan seluruh fitur terbarunya, Subaru WRX mendapatkan respons yang luar biasa mulai dari penyelenggara IIMS 2023.

“Hingga, Dyandra Promosindo yang menetapkan Sports Sedan ini menjadi IIMS 2023 Best Sedan," Arie menuturkan.

"Juga netizen yang menyukai content #WorldRallyXperimental dilihat dari insight social media yang meningkat hingga di atas 600% selama 10 hari (16-26 Februari) dibanding periode yang sama bulan lalu.“

"Serta status ‘IIMS 2023 Favorite Indonesian Premiere Launch’ untuk aktivasi ini, hingga hasil penjualan yang sangat tinggi untuk the all-new Subaru WRX dan WRX Wagon.”

“Selain itu, tujuh unit Subaru Forester Forest-Explorer Package juga sangat diminati dan habis sebelum IIMS 2023 berakhir pada Minggu (26/2/2023),” kata Arie.

“Kami sangat berterima kasih atas dukungan penyelenggara IIMS, pelanggan setia kami, rekan-rekan jurnalis, dan influencer yang membantu brand Subaru berkembang di Indonesia”.

Trofi penghargaan IIMS 2023 Best Sedan diberikan kepada The all-new Subaru WRX (Dok. Subaru Indonesia)
Trofi penghargaan IIMS 2023 Best Sedan diberikan kepada Tha all-new Subaru WRX (Dok. Subaru Indonesia)

Sejak pameran dibuka pada 16 Februari 2023, Subaru Indonesia memperkenalkan seluruh lini produk dan layanan terbarunya kepada pengunjung IIMS 2023. 

Adapun tiga model utama yang menghasilkan surat pemesanan kendaraan terbaik selama pameran IIMS 2023 adalah:

  • The all-new Subaru WRX transmisi Manual
  • The all-new Subaru WRX Wagon tS (tuned by STI) EyeSight
  • Subaru Forester S EyeSight

Selain mendapatkan gelar “IIMS 2023 Best Sedan”, Dyandra Promosindo juga memberikan penghargaan “IIMS 2023 Favorite Indonesian Premiere Launch”.

Penghargaan tersebut diberikan kepada Subaru Indonesia untuk kegiatan aktivasi peluncuran Subaru WRX.

Source: Subaru Indonesia

RELATED STORIES

Subaru Rex 2023 Dirilis dengan Mesin 1.2 Liter NA dan Harga Setara Rp201 Jutaan

Subaru Rex 2023 Dirilis dengan Mesin 1.2 Liter NA dan Harga Setara Rp201 Jutaan

Subaru Rex generasi ketiga ini memiliki panjang 3.995 milimeter (157,3 inci), lebar 1.695 mm (66,7 inci), dan tinggi 1.620 mm (63,8 inci).

Subaru Impreza 2024 Hadir dengan Gaya, Teknologi, Kinerja, dan Fitur Keselamatan Baru

Subaru Impreza 2024 Hadir dengan Gaya, Teknologi, Kinerja, dan Fitur Keselamatan Baru

Impreza generasi keenam ini menerima desain baru, peningkatan kinerja, fitur keselamatan yang ditingkatkan, dan teknologi multimedia yang diperbarui.

Promosikan Gaya Hidup Sehat, Subaru Loves Pets Hadir di PAWJOG 2022

Promosikan Gaya Hidup Sehat, Subaru Loves Pets Hadir di PAWJOG 2022

Brand mobil Subaru selama ini akrab dengan kegiatan outdoor. Kali ini Subaru Indonesia berpartisipasi pada acara tahunan dari Pet Kingdom, PAWJOG 2022.

Kolab Subaru x Common Grounds di IIMS 2023 Sajikan Pengalaman Ngopi Khas Jepang

Kolab Subaru x Common Grounds di IIMS 2023 Sajikan Pengalaman Ngopi Khas Jepang

Common Grounds merupakan perusahaan yang menyajikan kopi spesialti, berbagai hidangan “brunch”, hingga hand-made pastry dan cocktails.

Ulasan Dua Model All New Subaru WRX di IIMS 2023, Harga Mulai Rp800 Jutaan

The all-new Subaru WRX menjanjikan pengalaman Rally Car yang ikonik, lengkap dengan reliabilitas dan safety khas Subaru.

Skor co creators network
RIGHT_ARROW
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
RIGHT_ARROW

THE LATEST

Hingga kini banyak orang yang masih takut melakukan perjalanan dengan pesawat terbang. (Rahmat Ari Hidayat/Skor.id)

Liga 1

Laga Terdekat dan Terjauh di Super League 2025-2026

Super League 2025-2026 akan segera bergulir, mana laga dengan jarak kandang kedua tim terjauh dan terdekat?

Thoriq Az Zuhri | 01 Aug, 02:36

Berapa banyak iklan judi di Premier League? (Yusuf/Skor.id)

Liga Inggris

5 Pemain Liga Inggris yang Dihukum Akibat Judi

Judi merupakan pelanggaran serius bagi pemain di Liga Inggris, beberapa pemain pernah dihukum karena hal tersebut.

Thoriq Az Zuhri | 01 Aug, 01:34

Pemain Alter Ego Ares, Rosemary. (PUBG Mobile)

Esports

Menanti Aksi Alter Ego Ares di Grand Final PMWC 2025

Grand Final turnamen PUBG Mobile, PMWC 2025, akan dihelat sepanjang akhir pekan ini, Indonesia punya wakil lewat Alter Ego Ares.

Thoriq Az Zuhri | 31 Jul, 23:19

Mobile Legends. (Deni Sulaeman/Skor.id)

Esports

7 Fakta Semifinal MSC 2025 yang Wajib Kamu Tahu!

Babak semifinal turnamen Mobile Legends, MSC 2025, segera dimulai, ini fakta-fakta yang wajib kamu tahu.

Thoriq Az Zuhri | 31 Jul, 23:07

Ilustrasi Cover PUBG Mobile. (Deni Sulaeman/Skor.id)

Esports

PMWC 2025: Hasil, Jadwal, dan Klasemen Lengkap

Berikut ini adalah hasil, jadwal lengkap, format, dan klasemen lengkap turnamen PUBG Mobile tingkat dunia, PMWC 2025 alias PUBG Mobile World Cup 2025.

Thoriq Az Zuhri | 31 Jul, 22:53

Ilustrasi Cover Mobile Legends. (Deni Sulaeman/Skor.id)

Esports

MSC 2025: Hasil, Jadwal, dan Klasemen Lengkap

Gelaran MSC 2025 sedang dihelat. Ini adalah hasil, jadwal, dan klasemen lengkap turnamen tingkat dunia Mobile Legends: Bang Bang ini.

Thoriq Az Zuhri | 31 Jul, 22:51

Semen Padang FC. (Yudhy Kurniawan/Skor.id)

Liga 1

Profil Klub Super League 2025-2026: Semen Padang FC

Semen Padang FC bertahan di kompetisi kasta tertinggi setelah mengalami keterpurukan di Liga 1 2024-2025.

Taufani Rahmanda | 31 Jul, 17:15

I.League, identitas baru dari PT Liga Indonesia Baru atau LIB sebagai operator kompetisi sepak bola di Indonesia. (Yudhy Kurniawan/Skor.id)

Liga 1

Sinergi Industri Olahraga dan Teknologi, I.League Resmi Jalin Kerja Sama dengan Oppo

I.League resmi jadikan Oppo sebagai Official Smartphone Partner pada Super League, dulu Liga 1, Kamis (31/7/2025).

Taufani Rahmanda | 31 Jul, 16:36

Sabar Karyaman/Moh Reza Pahlevi

Badminton

Termasuk Sabar/Reza, 7 Wakil Indonesia Melaju ke Perempat Final Macau Open 2025

Dua tempat di semifinal Macau Open 2025 dipastikan setelah empat wakil Indonesia saling berhadapan di perempat final.

Teguh Kurniawan | 31 Jul, 16:19

cover bursa transfer Liga 1.

Liga 1

Update Bursa Transfer Liga 1 Menuju Musim 2025-2026

Aktivitas keluar-masuk pemain dan jajaran pelatih tim 18 klub Liga 1 2025-2026 pada awal musim, yang diperbaharui berkala.

Taufani Rahmanda | 31 Jul, 15:47

Load More Articles