Kolaborasi Puma x Lemlem Debut dengan Merilis Tiga Sepatu Baru

Kunta Bayu Waskita

Editor: Kunta Bayu Waskita

Koleksi pakaian dan sneaker Puma x Lemlem (Rahmat Ari Hidayat/Skor.id).
Koleksi pakaian dan sneaker Puma x Lemlem (Rahmat Ari Hidayat/Skor.id).

SKOR.idLemlem merupakan label fesyen berkelanjutan untuk wanita, pria, dan anak-anak yang didirikan oleh supermodel Liya Kebede. 

Untuk lebih memperluas bisnisnya, Lemlem tidak menutup diri untuk bekerja sama dengan merek lain.

Baru-baru ini Lemlem menggandeng merek ternama, Puma, untuk menghadirkan koleksi pakaian dan sepatu atletik serbaguna lainnya yang dilengkapi dengan sedikit imajinasi.

Diperkenalkan pada 1 Februari 2024 lalu, koleksi pakaian Puma x Lemlem ini salah satunya adalah sepatu kets, yang terdiri dari tiga model.

Terdapat pula jaket sporty, jogger, bra, celana ketat, celana pendek sepeda yang serasi, baju ketat, hingga training jumpsuit

Penawaran produk ini juga dilengkapi aksesori, termasuk topi klasik dan ransel. Keduanya dalam warna baby pink.

Dari segi desain, pakaian olahraga yang apik ini menampilkan pola segitiga dan garis-garis yang digambar tangan serta memadukan warna-warna lembut dan nyaman.

Contohnya seperti putih krem, merah muda pastel, biru, dan ungu dengan warna merah anggur yang kaya dan warna oranye cerah yang dijuluki “Cayenne Pepper.”

Tiga model alas kaki baru yang termasuk dalam koleksi ini adalah sepatu lari Puma x Lemlem ForeverRun Nitro, sepatu latihan PWR Nitro Squared, dan model pertengahan dari Puma Suede yang ikonik. 

Setiap siluet tersebut hadir dalam dua jalur warna yang bisa dipilih.

Menggabungkan upper mesh berteknologi dengan heel counter asimetris, ForeverRun Nitro menawarkan kesesuaian seperti kaus kaki dengan stabilitas yang memadai. 

Sepatu ini dilengkapi teknologi busa Nitro, yang menawarkan respons luar biasa dan nuansa ringan dalam setiap langkah.

Seperti namanya, PWR Nitro Squared dilengkapi dengan teknologi busa Nitro kepadatan ganda pada bagian outsole untuk “energi eksplosif”. 

Bantalan EVA dengan pantulan tinggi meningkatkan kenyamanan, serta sistem rangka 3D memberikan dukungan dan stabilitas optimal selama gerakan lateral.

Terakhir, versi Lemlem tentang model Suede mid-cut klasik Puma memadukan blocking warna retro yang ceria dengan co-branding dan platform yang halus.

Dijual mulai dari 65 dolar AS (Rp1 juta) hingga 160 dolar AS (Rp2,5 juta), koleksi Puma x Lemlem sekarang tersedia untuk dibeli di Puma.com, lemlem.com, aplikasi seluler Puma, dan toko ritel terpilih di seluruh dunia.

Source: footwearnews.com

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