Jack Harlow x New Balance 550 Hadir di Indonesia dengan Warna Baru, Harga Rp2 Juta

Kunta Bayu Waskita

Editor: Kunta Bayu Waskita

Sneaker Jack Harlow x New Balance 550 dibanderol Rp2 jutaan di indonesia (Yusuf/Skor.id).
Sneaker Jack Harlow x New Balance 550 dibanderol Rp2 jutaan di indonesia (Yusuf/Skor.id).

SKOR.id – New Balance baru-baru ini merayakan peluncuran rangkaian warna baru New Balance 550 di Indonesia.

Selain itu juga memperkenalkan duta New Balance global yang merupakan seorang rapper nominasi Grammy, aktor, filantropis, dan pengusaha muda, yaitu Jack Harlow

Sejalan dengan komitmen New Balance untuk terus mendukung dunia olahraga dan budaya, sepatu ini dirilis secara eksklusif dan tersedia di gerai Foot Locker.

“New Balance dirancang untuk melengkapi gaya hidup aktif dari penggunanya,” ujar Martina Harianda Mutis, General Manager Brand Marketing Sports MAP Active, dalam keterangan resmi Rabu (28/2/2024). 

“Oleh karena itu, seri 550 menjadi produk pokok yang dapat dikenakan secara universal dan dan dicintai seluruh konsumen Foot Locker di seluruh dunia,” Martina menambahkan.

"Sama seperti Jack Harlow yang mencerminkan sosok muda berbakat dan mendominasi industri musik yang diakui dunia,” ucapnya.

Jack Harlow mengenakan New Balance 550 (Dok. New Balance).
Jack Harlow mengenakan New Balance 550 (Dok. New Balance).

Jack Harlow, yang dikenal dengan beberapa hits-nya seperti Whats Poppin dan Industry Baby kini telah menjadi sensasi global.

Rapper 25 tahun ini mendominasi industri musik dengan album-album yang diakui secara kritis dan pertunjukan yang selalu sold-out di seluruh dunia.

Diperkenalkan pada 1989 dan mencapai ketenaran di lapangan basket seluruh Negeri Paman Sam, New Balance 550 kemudian diarsipkan. 

Setelah diperkenalkan kembali dalam edisi terbatas pada akhir 2020 dan kembali secara penuh pada tahun 2021, siluet 550 low top menawarkan desain konsep heavy-duty pada akhir tahun 1980-an.

Sementara, konstruksi bagian atas dari bahan kulit andalan memberikan sensasi tampilan klasik yang cocok dalam era apa pun.

Jack Harlow x New Balance 550 (Dok. New Balance).
Sneaker Jack Harlow x New Balance 550 (Dok. New Balance).

Jack Harlow x New Balance 550 hadir dalam dua seri spesial (SKUs). Pertama adalah BB550FCB dengan pilihan warna Sea Salt, Reflection, Olivine, dan Dark Olivine

Kemudian yang kedua adalah BB550FO dengan pilihan warna Reflection, Sea Salt, dan Grey Matter.

Sepatu ini tersedia di Indonesia mulai tanggal 26 Februari 2024 dengan harga Rp2.099.000 di beberapa selected store offline Foot Locker.

Yaitu di Senayan City, Grand Indonesia, Paris Van Java Bandung, Beachwalk Bali, dan Tunjungan Plaza Surabaya. Juga tersedia secara online di www.footlocker.id.

“New Balance dirancang untuk melengkapi gaya hidup aktif para penggunanya, tidak hanya stylish namun juga meningkatkan kenyamanan dalam beraktivitas sehari-hari,” ujar Martina.

Source: New Balance Indonesia

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