Area Mercedes-EQ SPACE di Senayan City Hadirkan Nuansa Ramah Lingkungan

Kunta Bayu Waskita

Editor:

  • Instalasi dua pohon Nangsar Dhepadi terbuat dari anyaman rotan serta plastik bekas botol minuman.
  • Meja bar, sofa, dan elemen-elemen lain pada area ini terbuat dari bahan daur ulang limbah.
  • Pengunjung Senayan City bisa rasakan pengalaman baru bersama mobil listrik Mercedes EQE dan EQS di Mercedes-EQ SPACE.

SKOR.id – Ada hal yang menarik ketika digelar peluncuran mobil listrik The New Mercedes-Benz EQS dan EQE di Senayan City, Jakarta, Kamis (8/12/2022).

PT Mercedes-Benz Distribution Indonesia membuka area khusus Mercedes-EQ SPACE di Ground Floor Senayan City, Jakarta, yang juga dijadikan lokasi peluncuran kedua EV itu.

Mengenai Mercedes-EQ SPACE ini, Kariyanto Hardjosoemarto, Deputy Director Marketing Communication & PR PT Mercedes-Benz Distribution Indonesia memberikan penjelasan.

“Khusus untuk peluncuran Mercedes-EQ, kami membuka area khusus Mercedes-EQ SPACE,” ujar Kariyanto.

Kata SPACE sendiri dijelaskan Kariyanto merupakan singkatan dari Showcasing Progressive Luxury, Sustainable Art, Collaborative, Experience.

Mercedes-EQ SPACE terinspirasi dari tiga elemen pada Star Logo Mercedes-Benz dan juga keindahan alam Indonesia yang terdiri dari tiga unsur yaitu darat, laut, dan udara.

“Unsur darat ditunjukan dengan ornamen pegunungan di sekeliling ruangan, instalasi batik mega mendung yang terbuat dari lumut hidup," ucap Kariyanto.

“Dan juga instalasi dua pohon Nangsar Dhepadi yang terbuat dari anyaman rotan serta plastik bekas botol minuman," ia menambahkan.

Anyaman motif canang sari pada instalasi dua pohon tersebut dijelaskan Kariyanto melambangkan kekuatan, kepastian, serta simbol dari doa atau permohonan.

"Unsur laut kami aplikasikan pada area hospitality yang kami sebut sebagai Balumba Area, dari Bahasa Palu yang berarti ombak," katanya.

Nuansa warna biru mendominasi area ini dipadukan dengan meja bar, sofa, dan elemen-elemen lain yang terbuat dari bahan daur ulang limbah.

"Sedangkan unsur udara kami sebut sebagai Labi, dari Bahasa Papua yang berarti awan, direpresentasikan dengan instalasi lampu berbentuk awan yang cerah," ujarnya.

“Kami mengajak para pelanggan dan pengunjung Senayan City untuk datang dan merasakan pengalaman baru dari Mercedes-Benz di Mercedes-EQ SPACE,“ kata Kariyanto.

Mercedes-EQ SPACE hadir selama satu bulan penuh di Senayan City, mulai dari 9 Desember 2022 hingga 8 Januari 2023 mendatang.

"Kami juga ingin mengucapkan terima kasih kepada para mitra, termasuk alvinT, yang turut membantu mewujudkan Mercedes-EQ SPACE," ujar Kariyanto.

Mercedes-EQ sendiri merupakan lini kendaraan full electric pertama dari Mercedes-Benz.

The New Mercedes-Benz EQS dan The New Mercedes-Benz EQE hadir di Indonesia dengan rekomendasi harga off the road sebagai berikut:

Mercedes-Benz EQS 450+ AMG Line Rp3.410.000.000.

Mercedes-Benz EQS 450+ Electric Art Rp2.984.000.000.

Mercedes-Benz EQE 350+ Electric Art Rp2.215.000.000.

Berita Otomotif Lainnya:

Mercedes EQE dan EQS Resmi Hadir di Indonesia, Harga Mulai Rp2,2 Miliar

Intip Spek Mercedes-Benz EQE dan EQS yang Akan Rilis di Indonesia 8 Desember, Tesla Tersaingi

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