Adidas Samba x JJJJound ‘Made in Germany’ Sebagian Dibuat di Vietnam

Kunta Bayu Waskita

Editor: Kunta Bayu Waskita

Sneaker JJJJound x Adidas Samba dibanderol Rp3,9 jutaan (Yusuf/Skor.id).
Sneaker JJJJound x Adidas Samba dibanderol Rp3,9 jutaan (Yusuf/Skor.id).

SKOR.id – Nilai jual Adidas Samba versi baru seharga 250 dolar AS (Rp3,9 jutaan) yang dirancang bekerja sama dengan merek asal Montreal Kanada, JJJJound, selama ini dianggap sebagai keahlian sepatu ala Jerman.

Peluncuran Adidas Samba x JJJJound beberapa waktu lalu, mencakup video perusahaan sepatu asal Jerman tersebut yang berbicara tentang karya mereka. 

Namun, pengamatan lebih dekat mengungkapkan cerita yang lebih rumit tentang asal usul sepatu tersebut.

Sebuah gambar yang diunggah ke akun Instagram Story JJJJound pada pekan ini, menunjukkan seorang pekerja sedang merakit sepasang sepatu kolaborasi Addias Samba dari studio Montreal yang telah dibongkar. 

Dalam foto tersebut, terlihat label bertuliskan “Made in Vietnam” (buatan Vietnam), meskipun sepatu tersebut banyak diiklankan karena diproduksi di pabrik Adidas Scheinfeld di Jerman.

Utas Reddit dan komentar Instagram di bawah postingan JJJJound telah menyoroti perbedaan tersebut.

Peluncuran sepatu kets tersebut di media sosial menampilkan gambar yang menunjukkan tag “Made in Vietnam” pada bagian atas. 

Dalam keterangannya dikutip dari Complex.com, Adidas menjelaskan bahwa sepatu tersebut sudah selesai dibuat di Jerman jika tidak seluruhnya dibuat di sana.

Adidas Samba JJJJound dibuat di Scheinfeld, Jerman,” kata merek tersebut. “Meskipun komponen sepatu diproduksi di seluruh rantai pasokan Adidas, sepatu tersebut dibuat dengan tangan dan dibuat di Jerman.”

JJJJound tidak menanggapi permintaan komentar tentang sepatu kets tersebut.

Terkait produk yang diiklankan sebagai produk buatan Jerman, tidak ada persyaratan pasti mengenai berapa banyak produksi yang harus dilakukan di sana. 

Artinya, JJJJound x Adidas Samba tetap dapat diberi label sebagai sneaker buatan Jerman meskipun produksinya dilakukan di tempat lain, dan pasangan tersebut hanya dirakit di Jerman.

Merek lain juga menggunakan pesan ini: Produk Made in USA dari New Balance mensyaratkan nilai domestik minimal 70 persen untuk sepatu kets yang menyandang sebutan tersebut.

Ironisnya, mereka yang mencoba mengambil sepasang sepatu kets tersebut di situs web JJJJound ketika diluncurkan pada hari Rabu lalu, dihadapkan dengan pertanyaan perlindungan bot, yang menanyakan kepada pengguna di mana sepatu tersebut dibuat. 

Jawaban yang benar menurut JJJJound adalah Jerman. JJJJound x Adidas Samba memiliki hangtag bertuliskan “Made in Germany.”

Source: complex.com

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