Tarif Endorsement Zinedine Zidane di Instagram Terungkap, Satu Postingan Miliaran Rupiah

Hesti Puji Lestari

Editor:

  • Zinedine Zidane menjadi pelatih dengan tarif endorsement termahal di dunia.
  • Zidane bisa meghasilkan Rp3,3 miliar per postingan.
  • Namun, pelatih asal Prancis itu jarang mengunggah konten endorsment di media sosialnya.

SKOR.id - Zinedine Zidane dikabarkan menjadi pelatih dengan tarif endorsement termahal di dunia.

Dilansir dari Daily Star, pelatih Real Madrid itu menghasilkan setidaknya 200 ribu euro atau sekitar Rp3,3 miliar per postingan dari endorsement.

Wajar jika demikian, bos Real Zidane memimpin daftar pelatih dengan pengikut terbanyak.

Pelatih asal Prancis itu sudah memiliki 27,8 juta pengikut dan berada di depan pelatih Juventus Andrea Pirlo, yang duduk di posisi kedua dengan 8,4 juta pengikut.

Sementara enam besar lainnya diisi oleh pelatih Atletico Madrid, Diego Simeone (1,7 juta), bos Manchester City, Pep Guardiola (1,2 juta), manajer Barcelona, Ronald Koeman (769.000) dan pelatih baru PSG, Mauricio Pochettino (297.000).

Setidaknya itulah yang disampaikan atas hasil studi Comunicar Es Ganar belum lama ini.

 
 
 
View this post on Instagram
 
 
 

A post shared by zidane (@zidane)

 

Pendiri perusahaan, Yuri Morejón, mengatakan bahwa bergabung dengan Instagram ternyata membawa keuntungan finansial lainnya untuk sejumlah manager.

"Rumus untuk memonetisasi aktivitas seorang pelatih di jejaring sosial adalah untuk menghasilkan dan memelihara komunitas yang terhubung pada waktunya dengan figur publik," katanya.

"Dengan data saat ini, merek komersial akan membayar dari sekitar 15.000 euro untuk posting bersponsor di Instagram oleh Pochettino hingga sekitar 200.000 euro untuk  Zidane."

Hasil studi ini sekaligus mematahkan pendapat bahwa hanya pemain sepak bola saja yang bisa mendulang tambahan penghasilan dari Instagram.

Cristiano Ronaldo menjadi pesepak bola yang punya tarif endors yermahal. Megabitang Juventus itu mendapat 975 dollar AS (Rp13,6 miliar) per iklan.

Meski demikian, hingga saat ini belum ada pelatih sepak bola yang aktif menerima endorse di Instagramnya, termasuk Zinedine Zidane.

Ikuti juga InstagramFacebook, dan Twitter dari Skor Indonesia.

 
 
 
View this post on Instagram
 
 
 

A post shared by Skor Indonesia (@skorindonesia)

Berita Zinedine Zidane Lainnya:

Pemain Muda Real Madrid Sukses Jawab Ketakutan Zinedine Zidane

Zinedine Zidane Tidak Janji Habiskan Kontraknya di Real Madrid

Source: Daily Star

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