Run Your Lokal Powered by Proteinc, Bukan Sekadar Virtual Run Biasa

Doddy Wiratama

Editor:

  • Run Your Lokal Powered by Proteinc adalah ajang virtual run berkonsep unik yang juga menjadi penghubung antara pengusaha kuliner dengan pelari.
  • Virtual run ini digelar pada 27 Juli-27 Agustus 2020 dengan empat kategori lari yang berbeda, yakni 3 km, 5, km, 7, km, dan 10 km.
  • Setelah menuntaskan lari, peserta Finisher Run Your Lokal Powered by Proteinc akan mendapat finisher collectible dan voucher makanan.

SKOR.id - Proteinc berkomitmen penuh mendukung terselenggaranya ajang lari virtual yang diberi tajuk Run Your Lokal.

Run Your Lokal Powered by Proteinc ini bukan sekadar ajang virtual run biasa.

Ajang ini menjadi platform penghubung antara pelari dengan usaha kecil dan menengah yang berkolaborasi dengan Big Change Agency, Pandara Sports, dan Synchro ID.

Seperti diketahui, masa pandemi ini telah berdampak kurang baik terhadap pelaku usaha kecil dan menengah, termasuk di industri kuliner atau food and beverage (F&B).

Protokol social distancing dan Pembatasan Sosial Berskala Besar (PSBB) membuat masyarakat mulai mengurangi frekuensi makan di restoran dan lebih memilih di rumah.

Run Your Lokal Powered by Proteinc ini pun coba menjembatani pelaku usaha kuliner dengan calon konsumen mereka dengan media ajang lari virtual.

Pada ajang ini, peserta bisa berlari di mana saja dengan tetap memperhatikan protokol kesehatan yang berlaku.

Setelah selesai berlari, peserta bisa mengunggah haslinya ke website Run Your Lokal Powered by Proteinc.

Setelah itu, peserta bakal mendapat reward berupa finisher collectible dan voucher makanan dari partner ajang ini, yaitu Toko Kopi Tuku, Dua Coffee, Cengli Meals, dan lainnya.

Ajang ini telah dibuka pada 27 Juli 2020 dan akan berlangsung hingga 27 Agustus 2020. Ada empat kategori jarak lari yang bisa dipilih, yakni 3 km, 5 km, 7 km dan 10K.

Makin jauh jarak lari yang dipilih, maka makin besar pula reward yang akan didapatkan oleh peserta virtual run ini.

Ajang Run Your Lokal mendapat dukungan penuh dari Proteinc karena kesamaan nilai yang ingin dicapai, yaitu kolaborasi untuk memberi dampak baik kepada seluruh pihak.

Proteinc merupakan perusahaan penyedia telur ayam yang memiliki visi meningkatkan gizi masyarakat Indonesia melalui sumber protein berkualitas terbaik.

Perusahaan ini mengkombinasikan teknologi terdepan dengan ekosistem peternakan yang sehat untuk menghasilkan kualitas telur yang maksimal.

Proteinc mempercayai kolaborasi yang mereka lakukan dalam mendukung Run Your Lokal dapat memberi dampak positif, terutama dalam menghadapi masa sulit seperti saat ini. 

“Kami sangat mendukung gagasan dan energi positif Run Your Lokal karena keduanya memiliki spirit yang sama," kata Ricky Agustinus Wijaya, Founder Proteinc.

"Spirit yang kami usung adalah  mendorong masyarakat menjadi lebih sehat serta memberdayakan komunitas lokal."

"Kami berharap kolaborasi ini dapat memberikan dampak positif kepada para pelari dan pelaku bisnis kuliner lokal yang terlibat,” Ricky Agustinus Wijaya menuturkan.

Ikuti juga InstagramFacebookYouTube, dan Twitter dari Skor Indonesia.

Berita Olahraga Lainnya:

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