Produk Fashion Subaru Indonesia x The North Face Resmi Dibuka di E-Commerce

Kunta Bayu Waskita

Editor: Kunta Bayu Waskita

The All New Subaru Crosstrek 2023 saat diluncurkan di GJAW 2023, Jakarta (Dok. Subaru Indonesia).
The All New Subaru Crosstrek 2023 saat diluncurkan di GJAW 2023, Jakarta (Dok. Subaru Indonesia).

SKOR.id – Subaru Indonesia secara resmi membuka pemesanan produk kolaborasi Crosstrek Capsule Collection bersama The North Face Indonesia (PT Giordano Indonesia).

Crosstrek Capsule Collection tersedia di Plaza Subaru official store pada e-commerce Tokopedia, menyediakan berbagai outfit dengan konsep active & stylish.

Kolaborasi Subaru Indonesia x The North Face sebelumnya diperkenalkan saat peluncuran The All-New Subaru Crosstrek pada Gaikindo Jakarta Auto Week 2023 bulan lalu.

Keduanya menghadirkan print dan desain geometris antar-value Subaru Crosstrek sebagai teman bertualang dan The North Face sebagai produsen pakaian outdoor

Produk kolaborasi Subaru x The North Face (Dok. Subaru Indonesia).
Produk kolaborasi Subaru x The North Face (Dok. Subaru Indonesia).

Rangkaian koleksi ini hadir dengan jumlah yang sangat terbatas dan hanya diproduksi satu kali dalam merayakan peluncuran Subaru Crosstrek di Indonesia. 

Arie Christopher, Chief Operating Officer Subaru Indonesia, dalam keterangan resmi yang dikutip Jumat (14/4/2023) mengaku bangga bekerja sama dengan The North Face.

“Kami menawarkan koleksi pakaian outdoor yang unik serta mencerminkan semangat petualangan Subaru Crosstrek,” ujar Arie.

“Tidak hanya itu, kolaborasi ini juga bentuk inisiasi kami sebagai brand otomotif, untuk menyediakan produk yang sejalan dengan The All-new Subaru Crosstrek,” Arie menambahkan.

“Yakni produk yang sangat mampu diajak bertualang melalui core technology Symmetrical All-Wheel Drive, Boxer Engine, Subaru Global Platform, dan Subaru EyeSight," ujar Arie.

“Kami yakin kolaborasi dalam bentuk Capsule Collection ini dapat memperkuat posisi Subaru Crosstrek sebagai compact SUV yang dekat dengan anak muda dan kegiatan luar ruang yang menyenangkan.”

Produk Subaru x The North Face (Dok. Subaru Indonesia).
Produk Subaru x The North Face (Dok. Subaru Indonesia).

Koleksi Subaru x The North Face ini hadir dengan material berkualitas tinggi yang menjamin daya tahan dan kenyamanan dalam kegiatan luar ruang (outdoor). 

Selain itu, kesamaan value dari Subaru Crosstrek dan The North Face juga dapat dilihat dari pemilihan empat produk yang nyaman digunakan untuk kegiatan sehari-hari maupun outdoor kala akhir pekan. 

Produk Subaru x The North Face (Dok. Subaru Indonesia).
Produk Subaru x The North Face. (Dok. Subaru Indonesia).

Masing-masing produk hadir dengan logo khusus kolaborasi Subaru Crosstrek dan The North Face yang menandai kolaborasi lintas industri ini. 

Produk kolaborasi Capsule Collection ini terdiri dari Jaket, Hoodie, T-shirt, dan Neck Pouch dan dapat dipesan di Plaza Subaru official store di Tokopedia mulai 12 April 2023.

Source: Subaru Indonesia

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