PBSI dan Mola TV Resmi Menjalin Kerja Sama

Doddy Wiratama

Editor:

  • PBSI mendapat tambahan dukungan sponsorship setelah menjalin kerja sama dengan Mola TV.
  • Dampak dari kerja sama ini, logo Mola TV bakal tercetak di celana atau rok pemain Timnas Bulu Tangkis Indonesia.
  • Kehadiran Mola TV menyusul langkah anggota Grup Djarum lain, Blibli.com dan Tiket.com, yang sudah menjadi sponsor Timnas Bulu Tangkis Indonesia.  

SKOR.id - Grup Djarum tampak makin serius mendukung perjuangan Timnas Indonesia dalam kompetisi bulu tangkis elite dunia. Keseriusan itu ditunjukkan lewat kerja sama yang terjalin antara PBSI dengan Mola TV.

PP PBSI dan Mola TV mengumumkan kerja sama sponsorship di sela-sela berlangsungnya hari pertama Indonesia Masters 2020 di Istora, Senayan, Jakarta, Selasa (14/1/2020).

Mola TV merupakan penyedia layanan televisi multiplatform yang fokus pada tayangan olahraga.

Setelah lebih dikenal berkat tayangan sepak bola, Liga Inggris dan Piala Eropa, kini Mola TV berencana mulai merambah ke jagat bulu tangkis.

Baca Juga: Indonesia Masters 2020: Ganda Campuran Berguguran, Praveen/Melati Menang Gratis

Meski begitu, Mola TV dalam waktu dekat belum akan menyiarkan langsung tayangan pertandingan bulu tangkis.

Sebagai timbal balik kerja sama dengan PBSI, logo Mola TV berhak mejeng di celana atau rok pemain Timnas Indonesia. Bentuk perjanjian itu salah satunya terbukti di rok yang dikenakan Ruselli Hartawan kala tampil pada babak kualifikasi Indonesia Masters 2020.

Mola TV menyusul langkah anggota Grup Djarum lainnya, Blibli.com dan Tiket.com, yang logonya sudah lebih dulu mejeng di bagian dada baju tanding Timnas Indonesia.

Head of Business Growth Divison Mola TV, Faby Tsui, pun mengaku senang pihaknya berhasil menjalin kerja sama dengan PBSI.

"Kami fokus pada tayangan olahraga karena hampir lebih dari 50 persen tayangan Mola TV adalah olahraga. Tentu kami sangat senang bisa mendukung bulu tangkis, olahraga paling digemari di Indonesia," kata Faby Tsui dikutip Skor.id dari Badminton Indonesia.

"Kami sangat mendukung segala jenis inisiatif olahraga, apalagi bulu tangkis yang sangat berprestasi. Selama PBSI membutuhkan support, kami dengan senang hati akan memberi dukungan."

"Semoga pada kerja sama selanjutnya kami bisa menayangkan siaran bulu tangkis yang bergengsi ini," kata Faby Tsui memungkasi.

Baca Juga: Indonesia Masters 2020: Tuan Rumah Loloskan 5 Wakil Tambahan, Owi/Apri Jadi Sorotan

Sambutan hangat juga diberikan oleh PBSI melalui pernyataan sang sekretaris jenderal, Achmad Budiharto.

"Mola TV banyak menyiarkan siaran olahraga, jadi secara visi Mola TV tidak akan berbeda jauh dengan PBSI. Kami sangat gembira karena ini selaras dengan keinginan kami untuk menggalakkan olahraga di kalangan masyarakat Indonesia," kata Achmad Budiharto.

"Dukungan materi memang kami perlukan karena kebutuhan PBSI sangat tinggi, sedangkan dukungan pemerintah juga terbatas. Saya kira kehadiran Mola TV yang memberikan dukungan membawa efek baik," tuturnya melanjutkan.

Source: badmintonindonesia.org

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