New Balance Buka Gerai Berkonsep Uncommon Common Pertama di Indonesia

Kunta Bayu Waskita

Editor: Kunta Bayu Waskita

Gerai New Balance berkonsep Uncommon Common dibuka di New Balance Grand Indonesia Lantai 3, Jakarta (Dede Sopatal Mauladi/Skor.id).
Gerai New Balance berkonsep Uncommon Common dibuka di New Balance Grand Indonesia Lantai 3, Jakarta (Dede Sopatal Mauladi/Skor.id).

SKOR.id – Saat ini, untuk mengoptimalkan pengalaman pelanggan ritel bukan sekadar mengenai kualitas produk atau harga.

Melainkan juga harus bisa menciptakan ikatan emosional dan interaksi manusia secara lebih personal dalam setiap momen belanja. 

Terkait hal ini, PT MAP Aktif Adiperkasa selaku distributor brand sepatu global New Balance, terus mengeksplorasi dan memperkuat eksistensinya di Indonesia dengan membuka gerai berkonsep baru “Uncommon Common”.

Geri tersebut kini berhasil diimplementasikan untuk pertama kalinya di Indonesia di New Balance Grand Indonesia Lantai 3, Jakarta.

Gerai New Balance berkonsep Uncommon Common di Grand Indonesia Lantai 3 (Dok. New Balance Indonesia).
Gerai New Balance berkonsep Uncommon Common di Grand Indonesia Lantai 3, tampak depan (Dok. New Balance Indonesia).

Martina Harianda Mutis, General Manager Brand Marketing Sports MAP Active menjelaskan mengenai konsep baru tesebut.

“Konsep Uncommon Common ini merupakan salah satu cara kami memberikan pengalaman baru kepada para pelanggan,” ujar Martina dalam keterangan resminya yang dikutip Senin (23/9/2024). 

“Kami mengubah mindset di mana bila dulu membeli sepatu hanya soal transaksional,” ia menambahkan.

Salah satu sudut gerai New Balance Uncommon Common (Dok. New Balance).
Salah satu sudut gerai New Balance Uncommon Common di Grand Indonesia lantai 3, Jakarta (Dok. New Balance).

“Sekarang lebih dari itu, menemukan sepatu yang paling pas jadi pengalaman personal dalam mengekspresikan gaya dan karakter diri sendiri.” 

“Dalam gerai ini, kami lebih fokus untuk berinteraksi dengan pelanggan untuk memberikan ruang bagi setiap pelanggan dalam menemukan karakter dan gaya otentiknya.”

“Sehingga, pada akhirnya dapat saling menginspirasi satu sama lain,” Martina menjelaskan.

Salah satu sudut gerai New Balance Uncommon Common (Dok. New Balance).
Salah satu sudut gerai New Balance Uncommon Common di Grand Indonesia Lantai 3, Jakarta (Dok. New Balance).

Gerai New Balance dengan konsep “Uncommon Common” ini  sebelumnya sudah dibuka di negara lain.

Konsep ini pertama kali diperkenalkan di gerai New Balance London Stratford, Inggris, kemudian diikuti oleh gerai New Balance di Boston, Amerika Serikat, yang dibuka pada tahun 2023.

New Balance di Grand Indonesia yang mengusung konsep serupa memiliki desain interior berwarna putih dengan aksen ornamen kayu, sehingga menciptakan suasana yang modern dan nyaman.

Produk-produk yang ditampilkan dalam gerai berkonsep baru “Uncommon Common” ini dipilih secara khusus.

Termasuk berbagai koleksi terbaru yang cocok untuk semua orang, mulai dari pelari hingga pencinta fashion.

Source: New Balance Indonesia

RELATED STORIES

New Balance 1906L Loafer ‘Metallic Silver’ Janjikan Gaya dan Kenyamanan

New Balance 1906L Loafer ‘Metallic Silver’ Janjikan Gaya dan Kenyamanan

New Balance 1906L Loafer “Metallic Silver” akan mulai dipasarkan pada September 2024.

New Balance 2002R ‘Infield Clay’ Padukan Gaya dan Kenyamanan

New Balance 2002R ‘Infield Clay’ Padukan Gaya dan Kenyamanan

New Balance 2002R “Infield Clay” saat ini sudah dipasarkan dalam berbagai ukuran untuk pria dan wanita.

New Balance 1906R Hadir Lebih Cerah dengan Warna Cactus

New Balance 1906R Hadir Lebih Cerah dengan Warna Cactus

New Balance 1906R “Cactus” diperkirakan rilis di NewBalance.com beberapa minggu mendatang.

New Balance 650 Honeycomb, Sepatu dengan Pola Sarang Lebah

Sneaker New Balance 650 Honeycomb bakal diluncurkan pada 1 Juni 2023.

Skor co creators network
RIGHT_ARROW
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
PLAY_ICON
RIGHT_ARROW

THE LATEST

La Liga 2024-2025 (Liga Spanyol). (Hendy Andika/Skor.id).

La Liga

La Liga 2024-2025: Jadwal, Hasil, dan Klasemen

Berikut ini jadwal lengkap, hasil, dan klasemen La Liga (Liga Spanyol) musim 2024-2025.

Pradipta Indra Kumara | 01 Apr, 14:08

Kompetisi Liga Italia 2024-2025 dimulai pada Sabtu (17/8/2024) lalu. (Dede Sopatal Mauladi/Skor.id).

Liga Italia

Liga Italia 2024-2025: Jadwal, Hasil, dan Klasemen

Liga Italia 2024-2025 telah bergulir pada Sabtu (17/8/2024) lalu, berikut ini jadwal, hasil, dan klasemen yang diupdate sepanjang musim ini bergulir.

Irfan Sudrajat | 01 Apr, 13:58

Cover Mobile Legends. (Hendy Andika/Skor.id).

Esports

Deretan Lengkap Skin Season Mobile Legends Semua Musim

Sepanjang kehadiran Mobile Legends: Bang Bang, mereka selalu memberikan hadiah skin season setiap musimnya untuk pemain dengan rank tertentu.

Thoriq Az Zuhri | 01 Apr, 13:57

Liga Inggris 2024-2025. (Dede Sopatal Mauladi/Skor.id).

Liga Inggris

Liga Inggris 2024-2025: Jadwal, Hasil, Klasemen, dan Profil Klub Lengkap

Berikut ini jadwal, hasil, dan klasemen, serta profil klub lengkap Liga Inggris 2024-2025 yang akan diupdate sepanjang musim bergulir.

Irfan Sudrajat | 01 Apr, 13:50

Cover artikel Prawira Harum Bandung

Basketball

Alasan Prawira Bandung Datangkan Brandis Raley-Ross untuk Paruh Kedua IBL 2025

Komposisi pemain asing Prawira Bandung kembali lengkap jelang mengarungi paruh kedua IBL 2025.

Teguh Kurniawan | 01 Apr, 13:36

Gaming (Hendy AS/Skor.id)

Esports

Rekomendasi Game yang Bisa Dimainkan Bersama Keluarga di Momen Lebaran

Hari Raya Idul Fitri atau 1 Syawal 1446 Hijriah dipastikan jatuh pada Senin (31/3/2025).

Gangga Basudewa | 01 Apr, 12:46

Turnamen Mobile Legends, MPL Indonesia. (Rahmat Ari Hidayat/Skor.id)

Esports

Mengenal Julukan Semua Tim MPL Indonesia

Berikut ini adalah asal usul dan daftar julukan tim-tim Mobile Legends di MPL Indonesia Season 15.

Thoriq Az Zuhri | 01 Apr, 12:31

Hero Mobile Legends, Hanzo

Esports

Hero Mobile Legends yang Efektif Counter Hanzo Revamp

Hanzo menjadi salah satu hero yang paling sering dipick para pemain Mobile Legends saat ini, setelah mendapatkan revamp.

Gangga Basudewa | 01 Apr, 11:58

Pemain Timnas Indonesia, Marselino Ferdinan. (Foto: Yogie Gandanaya/Grafis: Dede Sopatal Mauladi/Skor.id)

Timnas Indonesia

5 Calon Pengganti Marselino Ferdinan di Lineup Timnas Indonesia Lawan Cina

Tanpa Marselino Ferdinan saat menjamu Cina, Juni nanti, pelatih Timnas Indonesia, Patrick Kluivert, siap bereksperimen.

Teguh Kurniawan | 01 Apr, 11:25

Liga 4 Nasional atau Liga 4 putaran nasional. (Deni Sulaeman/Skor.id)

National

Format Pertandingan Putaran Nasional Liga 4 2024-2025, Perjalanan Meraih 8 Tiket Promosi

Liga 4 Nasional 2024-2025 dibagi ke dalam lima tahapan atau babak, diikuti 64 tim pada 21 April hingga 27 Mei 2025.

Taufani Rahmanda | 01 Apr, 10:23

Load More Articles