Market x Grateful Dead x LA Kings Hadirkan Hoodie Dancing Bears

Kunta Bayu Waskita

Editor: Kunta Bayu Waskita

Hoodie keren hasil kolaborasi Market x Grateful Dead x Sherwood Hockey (Rahmat Ari Hidayat/Skor.id).
Hoodie keren hasil kolaborasi Market x Grateful Dead x Sherwood Hockey (Rahmat Ari Hidayat/Skor.id).

SKOR.id – Dua kolaborator berpengalaman, Market dan Grateful Dead, belum lama ini meluncurkan koleksi pakaian hoki es terbaru mereka. 

Dengan memanfaatkan brand Sherwood Hockey, ketiganya telah menyajikan rangkaian pakaian co-branded yang dinamis, serta satu set stik olahraga hoki dan puck khusus dari Sherwood Hockey.

Kolaborasi tersebut juga melibatkan center klub Los Angeles Kings yang bermain di kompetisi National Hockey Legue (NHL/Liga Hoki AS), Quinton Byfield. 

Hal tersebut bisa dilihat dalam unggahan video di akun Instagram resmi Market, @market, yang diunggah baru-baru ini.

Dalam video itu Byfield turun ke lapangan bersama dua maskot dancing bears (beruang menari), tentu saja, untuk mempromosikan koleksinya: hoodie Dancing Bears.

Mengambil siluet hitam legam, hoodie kelas berat ini menampilkan lima beruang menari yang bersiap untuk pertandingan dengan perlengkapan Sherwood Hockey dari mereka.

“Koneksi hoki The Grateful Dead sudah berlangsung lama, dan kini koleksinya menjadi penuh,” demikian tulisan dari merek Market tentang koleksi tersebut. 

Pakaian lainnya mencakup dua kaus bergambar yang penuh gaya, serta topi pengemudi truk yang cocok untuk hattrick.

Sherwood Hockey memelopori peralatan pertunjukan, menghadirkan etos desain perdananya ke dalam set stik dan puck hoki kolaboratif. 

Dibuat di Kanada, stik hoki menampilkan gambar beruang menari yang sama pada hoodie yang diukir di batangnya dengan tulisan “Deadwood” di sisi lainnya. 

Pucks menyoroti grafis beruang menari, dengan label merek bersama pada bagian belakang.

Koleksi kolaborasi Market x Grateful Dead x Sherwood Hockey ini sudah tersedia sejak Sabtu, 3 Februari 2024, di toko web Market.

Born x Raised x LA Kings

Koleksi jaket Born x Raised x LA Kings (Dok. Born x Raised).
Koleksi jaket Born x Raised x LA Kings (Dok. Born x Raised).

Sebelumnya pada Januari lalu Los Angeles Kings juga menjalin kemitraan lainnya. 

Born x Raised telah kembali dengan koleksi baru yang dibuat dalam kemitraan dengan Los Angeles Kings.

Koleksi ini, yang dipenuhi dengan merchandise penggemar, menandai kerja sama ketiga antara label streetwear SoCal dan tim hoki es profesional itu.

Seperti kolaborasi sebelumnya, edisi terbaru ini menyertakan topeng hoki klasik, yang menampilkan tulisan merek bersama di seluruh fasadnya yang serba hitam. 

Sementara itu, jersey yang memamerkan papan nama Born x Raised di samping logo Kings, muncul di samping pakaian olahraga dengan ikonografi airbrush.

Kolaborasi terbaru Born x Raised dengan LA Kings tersedia untuk dibeli di toko web merek tersebut sejak 19 Januari 2024. 

Source: Hypebeast

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