Kolaborasi Fear of God x Adidas Makin Bikin Penasaran

Tri Cahyo Nugroho

Editor: Tri Cahyo Nugroho

Cover sneaker - Fear of God x adidas.
Kerja sama Fear of God x Adidas menghasilkan desain sepatu bola basket apik. (Dede Mauladi/Skor.id)

SKOR.id – Setelah lebih dari dua tahun sejak Adidas mengumumkan telah menandatangani pendiri Fear of God Jerry Lorenzo untuk kemitraan jangka panjang, dan sekarang publik akhirnya melihat sekilas apa yang akan terjadi di antara kedua entitas tersebut.

Selama peragaan busana runway pertama Fear of God di Hollywood Bowl, Los Angeles, Amerika Serikat, belum lama ini, mereka yang hadir disuguhi pratinjau sepatu kets Fear of God x Adidas yang akan datang serta potongan pakaian siap pakai.

Salah satu sepatu kets (sneaker) Fear of God x Adidas yang dimaksud adalah model berbasis performa dan menampilkan upper berpotongan mid-cut mesh dengan panel overlay Three Stripes (tiga garis, logo Adidas) di bagian samping dan kerah dari bahan tiruan. 

Sneaker ini juga dilengkapi penutup kaki (toe cap) yang diperkuat. Pengaturan bantalan di midsole terselip di balik cangkang transparan. 

Sejauh ini, sepatu tersebut telah terlihat dengan riasan putih dan abu-abu, dan dengan warna hitam dan layar. Sekilas tentang sepatu gaya hidup Fear of God x Adidas bisa dilihat dari foto-foto di bawah ini.

Fear of God x Adidas.
Fear of God x Adidas. (Kredit: Instagram @Mrdeanwalker)  

Lorenzo awalnya bergabung dengan Adidas pada tahun 2020 untuk memimpin strategi kreatif dan bisnis untuk kategori bola basket merek tersebut. Namun, tahun lalu sang desainer mengonfirmasi bahwa kemitraan tersebut telah direstrukturisasi untuk fokus hanya pada lini Fear of God Athletics mereka. 

Sejak itu, hal-hal terkait bagian depan produk, menjadi cukup sepi. Tetapi obrolan untuk lini kolaboratif mulai meningkat bulan lalu ketika versi sampel dari sneaker Fear of God x Adidas yang belum dirilis, ternyata sudah muncul di media sosial. 

Seperti cikutip Complex, Lorenzo menginformasikan bahwa gambar-gambar yang bocor hanyalah sampel yang tidak dirilis.

Fear of God x Adidas 2
Fear of God x Adidas. (Kredit: Instagram @Sockjig)

Terlepas dari pratinjau di Hollywood Bowl lalu, detail rilis untuk koleksi Fear of God x Adidas pertama dari Lorenzo ini belum diumumkan oleh pihak-pihak yang terlibat (Fear of God maupun Adidas). 

Fear Of God adalah label busana pria yang didirikan pada 2013 di Amerika Serikat yang dimiliki oleh Jerry Lorenzo. Dikenal karena memadukan estetika streetwear dengan desain fashion level atas dan harganya yang tinggi, Fear Of God juga telah mengerjakan banyak sepatu kolaboratif dengan merek-merek seperti Nike, Vans, dan Converse. 

Koleksi merek bersama terbaru mereka dengan Nike terdiri dari Air Fear Of God Moc dan Air Fear Of God Raid. Itu masih ditambah beberapa potong pakaian, dan  mulai diluncurkan pada 27 April 2019 lalu.

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