Gaikindo Jakarta Auto Week 2023 Angkat Konsep Baru Automotive x Lifestyle

Kunta Bayu Waskita

Editor:

  • Konsep baru GJAW 2023 akan hadirkan kendaraan dan tren terkini dari industri otomotif serta lifestyle.
  • Industri otomotif tidak bisa dipisahkan dengan lifestyle atau gaya hidup yang memiliki pasar positif.
  • GJAW 2023 diyakini akan jadi momentum yang pas untuk menggabungkan industri otomotif dan gaya hidup.

SKOR.id – Penggemar otomotif dan pelaku industri Tanah Air bakal dimanjakan dengan berbagai pameran otomotif yang akan terselenggara pada awal 2023 ini.

Setelah Indonesia International Motor Show (IIMS) 2023 yang akan digelar di JIExpo Kemayoran 16-26 Februari 2023, bulan Maret sudah menanti pameran berikutnya.

Yaitu, Gaikindo Jakarta Auto Week (GJAW) 2023 yang akan diselenggarakan pada 10-19 Maret 2023 di Jakarta Convention Center.

Kali ini pameran GJAW 2023 akan mengedepankan konsep baru, yakni Automotive x Lifestyle.

Konsep baru pada pameran GJAW 2023 tersebut dijelaskan Ketua Umum Gaikindo, Yohannes Nangoi, dalam keterangan resminya, Senin (16/1/2023).

"Dengan adanya konsep baru yang diusung pada pameran GJAW 2023 mendatang, akan menghadirkan kendaraan dan juga tren terkini dari industri otomotif serta lifestyle.”

“Tentunya, juga dengan memberikan berbagai program dan penawaran terbaik selama pameran," kata Nangoi.

Ia kemudian menambahkan, kegiatan tahunan Gaikindo melalui ajang GJAW 2023 ini akan dapat membangkitkan industri otomotif di pasar lokal.

"Sekaligus, juga menyeimbangkan gaya hidup konsumen di Tanah Air," Nangoi menuturkan.

Selain itu, pameran ini juga diyakini oleh Nangoi, akan dapat membangkitkan kembali industri otomotif yang sempat melemah saat diterpa badai Covid-19 beberapa waktu lalu.

"Karena dengan pasar yang kuat, akan membuka kesempatan lebih luas untuk menarik investor dan meningkatkan posisi industri otomotif Indonesia secara global," kata Nangoi.

Dalam kesempatan yang sama, Ketua III sekaligus Ketua Penyelenggara Pameran Gaikindo, Rizwan Alamsjah, memberikan tambahan penjelasan soal konsep Automotive x Lifestyle.

Rizwan mengungkapkan bahwa industri otomotif memang tidak bisa dipisahkan dengan lifestyle atau gaya hidup yang memiliki pasar positif.

"GJAW 2023 akan menjadi momentum yang menggabungkan kedua kekuatan itu melalui kolaborasi antara industri otomotif dan gaya hidup," Rizwan menjelaskan.

"Sehingga, akan dapat mendorong aktivitas penjualan sepanjang pameran berlangsung," ucap dia.

Sebagai informasi tambahan, Gaikindo sudah memiliki berbagai agenda otomotif pada tahun yang baru ini.

Selain GJAW 2023 di JCC, Gaikindo juga siap menggelar agenda rutin lainnya melalui pameran Gaikindo Indonesia International Auto Show (GIIAS) 2023 di ICE BSD, Tangerang.

Berita Otomotif Lainnya:

Honda Hadirkan Dua Warna Baru untuk All New Honda HR-V di Indonesia

Wuling Gandeng Komunitas Rayakan Hari Gerakan Satu Juta Pohon

Source: GAIKINDO

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