Daniel Mananta Ditunjuk Jadi Brand Ambassador Uniqlo Sport Utility Wear

Krisna Daneshwara

Editor:

  • Uniqlo Indonesia menunjuk presenter Daniel Mananta sebagai brand ambassador Uniqlo Sport Utility Wear.
  • Sosok Daniel Mananta yang memiliki gaya hidup sehat dan peduli kesehatan sangat sesuai dengan misi Uniqlo Sport Utility Wear.
  • Adapun, Uniqlo Sports Utility mengajak masyarakat untuk segera aktif bergerak. 

SKOR.id - Produsen apparel Uniqlo Indonesia resmi menunjuk presenter kondang, Daniel Mananta sebagai brand ambassador untuk kategori sport utility wear. 

Pengumuman ini dilakukan pada acara Virtual Press Announcement, Selasa (14/7/2020).

Uniqlo menunjuk mantan VJ MTV ini bukan tanpa alasan.

Sosoknya yang cukup dikenal sebagai penggiat kebugaran diharapkan dapat mengispirasi masyarakat Indonesia rutin berolahraga dan menjalankan pola hidup sehat selama era New Normal.

Marketing Director Uniqlo Indonesia, Daniel Samual, mengatakan bahwa sosok Daniel Mananta bisa mewakili masyarakat luas. 

"Pada faktanya, ada peningkatan kesadaran hidup lebih sehat selama pandemi berlangsung yang dibuktikan dengan meningkatnya persentase pencarian dan konsumsi konten olahraga di platform digital,"

"Daniel Mananta membuat target kesehatan dan berusaha mencapainya. Untuk itu, dia sangat cocok menjadi brand ambassador. Ini sesuai dengan misi yang dimiliki oleh Uniqlo Sport Utility Wear yang mengedepankan inovasi sekaligus kenyamanan," ucap Danel Samual.

Daniel Mananta mengaku bangga ditunjuk sebagai Brand Ambassador Uniqlo Sport Utility Wear.

Sebab, misi dari Uniqlo Sport Utility Wear sangat bersahaja, yakni mengajak masyarakat untuk kembali bergerak.

Daniel Mananta mengaku memiliki banyak tantangan untuk tetap berolahraga selama masa pandemi. Sebab, selama pandemi, orang-orang memang dituntut untuk berhati-hati.

"Lari adalah salah satu olahraga favorit saya. Sewaktu Uniqlo menghubungi saya dan menantang untuk mencoba menyelesaikan maraton, saya kembali termotivasi," ujar Daniel Mananta.

Daniel Mananta pun berharap agar dirinya dapat menginspirasi banyak orang untuk segera aktif bergerak dan berolahraga. 

Adapun, dalam latihan maraton empat pekan ke depan, Daniel Mananta akan mengenakan salah satu produk dari Uniqlo Sport Utility Wear, yaitu Dry-Ex yang memiliki fitur cepat kering. 

Ikuti juga InstagramFacebookYouTube dan Twitter dari Skor Indonesia.

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