Keseruan Fun Football Equinoc dan Misi Menuju Apparel Indonesia Jadi Brand Global

Estu Santoso

Editor:

  • Asosiasi Peralatan dan Apparel Olahraga Indonesia (Equinoc) regional Jabodetabek berkumpul.
  • Fun football jadi pilihan dan silaturahmi ini berlangsung seru akhir pekan lalu.
  • Equinoc punya kans salah satu ujung tombak industri olahraga di negeri ini.

SKOR.id - Silaturahmi melalui fun football dan buka bersama dilakukan Asosiasi Peralatan dan Apparel Olahraga Indonesia (Equinoc) regional Jabodetabek akhir pekan lalu.

Pada Minggu (25/4/2021), agenda seru dari Equinoc regional Jabodetabek terlaksana di Pancoran Soccer Field (PSF), Jakarta Selatan.

Acara tersebut dihadiri oleh lebih dari 35 owner brand apparel lokal dan peralatan olahraga area Jabodetabek dan sekitarnya.

Uniknya dalam acara fun football ini, setiap produsen atau pengusaha apparel menggunakan jersey yang serupa tetapi tak sama.

Equinoc menyediakan desain dasar dibuat oleh Fajar Ramadhan, desainer jersey Timnas Indonesia.

Kemudian, semua apparel bebas menambahkan karakter desainnya masing masing.

"Kami ingin membuat konsep yang berbeda. Pesertanya kan para owner apparel, jadi ya mereka bikin jersey masing masing saja," ujar William Socrates, sekretaris umum Equinoc.

"Jadi, tambahan-tambahan lain dalam desain itu justru membuat jersey ini menjadi unik," tuturnya menambahnya.

"Apparel pun jadi bisa memamerkan karakternya masing masing. Ini juga melambangkan keseragaman dan persatuan apparel dan peralatan Indonesia."

Selepas acara fun football, acara dilanjutkan dengan buka bersama dan talkshow di lantai 2 komplek PSF.

Dalam agenda tersebut, dipaparkan bagaimana visi misi Equinoc ke depan.

"Sudah rahasia umum bahwa hasil produk Indonesia menjadi produk dengan kualitas terbaik di Liga Inggris," ujar Willie, sapaan Williams.

"Sayang, hanya produknya yang mendunia bukan brand-nya. Sebab itu, visi besar kami ingin menjadikan produk dan merk Asli Indonesia menjadi tuan rumah di negeri sendiri."

"Kemudian, produk-produk ini akan mampu bersaing menjadi brand global," katanya dengan tegas.

Pada akhir acara, ada simbolis kerja sama antara Equinoc Indonesia dengan Rhinoflex sebagai sponsor.

Simbolis tersebut diwakili oleh Abe, selaku ketua Asprov Equinoc Jabodetabek yang juga owner dari apparel Genesa, dan Herbit selaku CEO dari Rhino Indonesia.

Ikuti juga InstagramFacebook, dan Twitter dari Skor Indonesia.

 
 
 
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A post shared by Skor Indonesia (@skorindonesia)

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