Perayaan 75 Tahun, NBA Umumkan Kemitraan Konten dengan F1

Krisna Daneshwara

Editor:

  • NBA dan F1 menjalin kerja sama konten.
  • Kerja sama tersebut dalam rangka memperingati ulang tahun NBA yang ke-75 dan kembalinya F1 ke Amerika Serikat (AS).
  • Citra eksklusif menampilkan mobil F1 dalam livery kostumisasi yang mewakili seluruh tim NBA.

SKOR.id - Dua ajang besar yang memainkan cabang olahraga (cabor) berbeda, NBA dan Formula 1 (F1), memutuskan untuk menjalin kerja sama.

Kerja sama yang terjalin di antara keduanya dalam rangka merayakan 75 tahun NBA, demi menyatukan basis penggemar global mereka.

Dan, tujuan lainnya adalah memperingati kembalinya F1 GP Amerika Serikat (AS) setelah absen pada 2020 akibat pandemi Covid-19.

Konten yang dibuat dalam kemitraan ini cukup unik, yakni citra eksklusif mobil F1 dengan livery yang mewakili seluruh klub peserta NBA. 

Nantinya, kerja sama konten ini akan dirilis di media sosial NBA dan F1. 10 mobil pertama menampilkan klub-klub NBA di Divisi Pasifik dan Central.

Adapun pada Kamis (21/10/2021) WIB, ESPN yang selama ini menjadi partner NBA, akan menjamu para pembalap F1 sebelum mereka berlomba di Sirkuit Austin.

Dalam jamuannya kali ini, para pembalap F1 akan unjuk kebolehan melakukan lemparan bebas atau yang lebih beken disebut dengan free throw.

Kegiatan ini akan berlangsung di area paddock Sirkuit Austin. Legenda NBA akan bertemu para pembalap dan memberi tips shooting yang benar.

Pemenang lomba free throw ini akan dapat hadiah 20.000 dolar AS (sekitar Rp282,6 juta) yang nantinya disumbangkan ke badan amal pilihan pemenang,

GP Amerika Serikat, yang juga berstatus putaran ke-17 F1 2021, akan berlangsung di Sirkuit Austin, Texas, 22-24 Oktober atau akhir pekan ini.

Lintasan yang memiliki nama resmi Circuit of The Americas (COTA) tersebut memiliki arah yang berlawanan dengan jarum jam. 

Mercedes-AMG Petronas mendominasi balapan GP AS 2019 dengan menempatkan Valtteri Bottas dan Lewis Hamilton di dua posisi teratas.

 
 
 
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A post shared by Skor.id (@skorindonesia)

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Source: NBA

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