Nike Air Max x Lance Armstrong, Perlawanan Penyintas Kanker

Aditya Fahmi Nurwahid

Editor: Aditya Fahmi Nurwahid

Nike Air Max 90 Hyperfuse seri perayaan 15 tahun kolaborasi dengan Yayasan Kanker Livestrong.
  • Kolaborasi Nike dan Lance Armstrong telah berlangsung lama, termasuk seri kolaborasi dengan Yayasan Kanker Livestrong milik sang atlet.
  • Seri Kolaborasi Nike x Livestrong salah satunya merilis sepatu premium dalam varian Nike Air Max 90 2012.
  • Nike Air Max 90 x Livestrong ini menjadi bagian sari koleksi yang dirilis dalam mempringati 15 tahun berdirinya Yayasan Lance Armstrong.

SKOR.id - Lance Armstrong menjadi salah satu mitra kolaborasi lama bagi Nike. Pesepeda berkebangsaan Amerika Serikat ini bahkan memiliki seri spesial.

Kolaborasi Nike dan Lance Armstrong turut membawa dua yayasan di bawah sang atlet, Lance Armstrong Foundation dan Yayasan Kanker Livestrong.

Nike juga turut merilis koleksi spesial memperingati anniversary ke-15 Lance Armstrong Foundation, berupa seperangkat activewear yang penjualannya nanti akan menjadi donasi Yayasan Kanker Livestrong.

Nike Livestrong edisi 15 tahun kerjasama

Dari kolakesi yang dirilis pada tahun 2012 tersebut, yang paling mencuri perhatian adalah sepatu Nike Air Max 90 Hyperfuse Premium.

Si Kuning yang Langka

Livestrong adalah perwujudan Lance Armstrong sebagai penyintas kanker dalam menggapai impian besarnya. Semenjak didiagnosis kanker pada 1996, Armstrong lalu bertekad untuk menginspirasi para penderika kanker lewat dunia olahraga.

Buktinya, Lance Armstrong menjadi juara Tour de France selama tujuh musim beruntun. Sebuah prestasi yang membuatnya telah layak disebut sebagai legenda balap sepeda.

Dalam peringatan 15 tahun yayasannya, Nike memberikan hadiah spesial yakni seri Nike Air Max 90 yang dirilis sebagai "sepatu premium" dengan teknologi Hyperfuse.

nike livestrong.JPG

Teknologi ini memang tampak jadul di tahun 2023, mengingat hyperfuse milik Nike saat ini sudah tak memakain "model rongga-rongga"

Namun pada tahun 2012, versi Nike Air Max 90 Hyperfuse Premium ini merupakan versi terbaru dan tercanggih secara teknis. Bahkan, Nike hanya merilis seri ini secara terbatas.

Teknologinya lebih modern dibanding Nike Air Max III. Namun, perhatian besarnya justru muncul lewat gaya asli Air Max 90 dan palet warna Lance Amstrong Foundation, dengan kombinasi abu-abu, hitam, dan kuning.

Warna kuning menjadi highlight yang menggambarkan Lance Armstrong Foundation dan Livestrong melawan kanker. Warna kuning ini muncul mewarnai sole, seperti menggambarkan garis finis.

Jika dipakai di masa sekarang, sepatu ini masih tampak keren dengan kesan "vintage"-nya. Terlebih, sepatu ini sudah lebih dari satu dekade tak diproduksi, mengingat kerjasama Nike dan Livestrong berakhir pada tahun 2013.

Source: Skor.id

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