Boiler Room x Umbro Rilis Koleksi Pakaian Dugem Bernuansa Jersey Sepak Bola

Kunta Bayu Waskita

Editor: Kunta Bayu Waskita

Kolaborasi Boiler Room x Umbro hasilkan pakaian sporty dan trendy (Rahmat Ari Hidayat/Skor.id).
Kolaborasi Boiler Room x Umbro hasilkan pakaian sporty dan trendy (Rahmat Ari Hidayat/Skor.id).

SKOR.id – Boiler Room, online music broadcaster dan promotor club berbasis di London, Inggris, bekerja sama dengan produsen sportswear Umbro untuk merilis koleksi yang menyenangkan bagi para clubber.

Didorong oleh hasrat bersama untuk menciptakan hubungan saling menguntungkan antara kekuatan nada yang diwakili Boiler Room dan energi sporty yang diwakili Umbro di lantai dansa.

Sebagai penghormatan pada pertemuan di mana sepak bola dan budaya clubbing bertemu, koleksi ini berfungsi sebagai penghargaan yang hidup untuk kebebasan, warna, dan semangat yang mendefinisikan keduanya.

Sekaligus, menyatukan komunitas di seluruh dunia dan merangkul semangat kebersamaan dan inklusivitas.

Berbicara tentang kemitraan tersebut, Amar Ediriwira, Creative Director Boiler Room, menyambut gembira dan bangga. “Umbro adalah merek yang sangat ikonik,” ucapnya.

“Kami pikir akan menyenangkan bekerja sama dengan mereka merancang pakaian semacam jersey sepak bola untuk Boiler Room,” Ediriwiwa menambahkan. 

“Seperti apa tim kita? Itu terus berubah tetapi selalu terbuka, energik, dan beragam. Kru yang hiperlokal dengan pola pikir global.”

Didesain untuk menjadi kit terbaik yang akan dikenakan dari fajar hingga petang, untuk sepak bola hingga lapangan festival, penawaran pakaian ini ditonjolkan oleh rangkaian kaus sepak bola.

Kaus ini hadir dalam gaya penjaga gawang dengan lengan panjang berwarna hijau neon dan pilihan lengan pendek berwarna hitam. 

Bersama dengan desain x-ray yang melambangkan di bawahnya kita semua sama, satu dunia, satu komunitas, satu tim.

Pilihan lainnya adalah tracksuit garis-garis hitam, tersedia dalam bentuk celana pendek serut dan set jogger dengan detail kilap vinil merah dengan menggabungkan kedua merek.

Dan, kaus oversized hitam dan kuning neon dengan motif punggung bermerek ganda, dan handuk keringat yang serasi.

Kolaborasi Boiler Room x Umbro ini sudah diluncurkan pada 30 Juni 2023 lalu, dan tersedia secara eksklusif di boilerroom.tv.

Fokus Genre Underground

Program Boiler Room di antaranya menyelenggarakan acara musik dansa, dengan fokus genre underground di berbagai lokasi internasional, dan menyiarkan pertunjukan live melalui internet.

Perusahaan ini memiliki program reguler di London, Amsterdam, New York City, Berlin, Lisbon, Sao Paulo, Mexico City, Tokyo, Sydney, Lima, dan Los Angeles.

Boiler Room menghasilkan sekitar 30 hingga 35 pertunjukan baru setiap bulannya. Pada 2016, Boiler Room menyelenggarakan pertunjukan di sekitar 100 kota di seluruh dunia.

Pemrograman musiknya awalnya berfokus pada musik dansa seperti garage, house, techno, tetapi akhirnya diperluas hingga mencakup grime, hip hop, klasik, dan jazz.

Source: complex.com

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