Setelah Pocari Sweat Virtual Run, Lari Virtual dan Lari Konvensional Bakal Dikombinasikan

Krisna Daneshwara

Editor:

  • Karena pandemi Covid-19, Pocari Sweat akhirnya mengadakan Pocari Sweat Virtual Run sebagai pengganti Pocari Sweat Run.
  • Belajar dari kondisi saat ini dan agar jangkauan peserta makin luas, maka virtual run akan diadakan secara hybrid dengan ajang lari konvensional pada tahun-tahun yang akan datang.
  • Pocari Sweat Virtual Run 2020 diadakan dalam dua kategori, 5 km dan 10 km. 

SKOR.id - Akibat pandemi Covid-19, Pocari Sweat Run 2020 tidak bisa digelar. Sebagai gantinya, mereka mengadakan Pocari Sweat Virtual Run pada 16 Agustus 2020.

Dengan virtual run (lari virtual), seluruh peserta bisa berlari di mana saja tanpa harus berkumpul di satu tempat.

Dengan adanya real time flag off ceremonyhost interaction, dan lain-lain, membuat para peserta merasakan atmosfer seolah lari bersama-sama.

"Jadi meskipun para peserta berlari sendirian, mereka akan merasa berlari bersama-sama dengan peserta lain," ujar Marketing Director PT Amerta Indah Otsuka, Puspita Winawati, Senin (13/7/2020). 

"Kemudian akan ada finisher package bagi seluruh peserta yang menyelesaikan larinya. Kami menjamin keselamatan pelari adalah yang nomor satu," ujar Indah Otsuka. 

Puspita Winawati mengatakan bahwa pandemi Covid-19 ini menyisakan hikmah. Sebab, dengan begini, pihaknya memiliki ide baru dalam penyelenggaraan Pocari Sweat Run.

Pocari Sweat Run pun bisa dijalankan secara hybrid.

Ya, event setelah pandemi tetap akan diadakan dengan berkumpul pada sebuah kota. Namun, bakal ada pelari yang ikut secara virtual.

Konsep ini tentu akan menjangkau peserta lebih banyak lagi. Sebab, tentu ada peminat Pocari Sweat Run yang tinggal di kota jauh dari lokasi.

"Dengan adanya virtual ini, kami bisa mencakup peserta lebih luas lagi. Dengan begini, orang di mana pun bisa mengikuti Pocari Sweat Run," kata Puspita Winawati.

Agar dapat diikuti berbagai lapisan masyarakat, Pocari Sweat Virtual Run mengadakan dua kategori lari, yaitu 5 km dan 10 km.

Mereka menggandeng Run ID dan Joox sebagai partner pelaksana live streaming.

Presenter kondang, Daniel Mananta dan Ega Maharani ditunjuk sebagai host. Ini tentu menambah keceriaan acara.

Agus Prayogo, pelari jarak jauh Indonesia, pun bakal mengikuti Pocari Sweat Virtual Run.

Ikuti juga InstagramFacebookYouTube, dan Twitter dari Skor Indonesia.

Berita Bugar Lainnya:

Lama Tak Berkompetisi, Agus Prayogo Bakal Ikut Lomba Lari Virtual

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