Organisasi Esports 100 Thieves Jalin Kerjasama dengan Merek Mobil Mewah Lexus

Christian Andy Nugroho

Editor:

  • Organisasi esports asal Los Angeles California, 100 Thieves resmi bermitra dengan Lexus.
  • Sebagai hasil dari kemitraan tersebut, 100 Thieves Content House akan berganti nama menjadi Lexus Content House.
  • Kedua belah pihak akan berkolaborasi dalam berbagai konten yang dikembangkan oleh Rachell 'Valkyrae' Hofstetter dan Leslie 'Fuslie' Fu.

SKOR.id - Organisasi esports asal Los Angeles California, 100 Thieves resmi menjalin hubungan kerjasama dengan merek mobil mewah Lexus.

Sebagai hasil dari kemitraan tersebut, 100 Thieves Content House akan berganti nama menjadi Lexus Content House.

Selain itu, Lexus telah dinobatkan sebagai mitra otomotif mewah organisasi esports 100 Thieves.

Bersamaan dengan perubahan nama, kedua belah pihak akan berkolaborasi dalam berbagai konten yang dikembangkan oleh pembuat konten 100 Thieves Rachell 'Valkyrae' Hofstetter dan Leslie 'Fuslie' Fu.

Baik Valkyrae dan Fuslie juga telah menjadi duta Lexus sebagai hasil dari kemitraan tersebut.

Wakil Presiden Pemasaran di Lexus, Vinay Shahani, berbicara tentang kemitraan dalam rilisnya.

"Lexus melihat hubungan otentik antara kendaraan, budaya, dan gaya hidup premium, kami senang telah menemukan mitra yang berpikiran sama dengan 100 Thieves," ungkap Vinay.

"Dalam kolaborasi ini, tujuan kami adalah untuk mengejutkan dan menyenangkan komunitas 100 Thieves dengan konten inovatif dan pengalaman tinggi yang dikembangkan secara unik untuk mereka." tambahnya.

Pendiri dan CEO 100 Thieves, Matthew 'Nadeshot' Haag juga memberi pendapatnya.

"Kami sangat senang dapat bermitra dengan merek legendaris dan premium seperti Lexus," jelas Nadeshot.

"Kami sangat bersemangat untuk menunjukkan kepada penggemar tentang inovasi kami." lanjutnya.

Ikuti juga InstagramFacebookYouTube, dan Twitter dari Skor Indonesia.

Berita Esport lainnya: 

ESL Gaming Resmi Luncurkan Permainan Monopoli Bertema Esports

Organisasi Esports Amerika, Dignitas Resmi Bermitra dengan U.S. Air Force

Source: 100 Thieves

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